UD Almería and BMW complete a major sponsorship deal
The German car manufacturer becomes the official transportation provider of the Rojiblancos club
The Juegos Mediterraneos Stadium has been the sporting venue chosen to hold the official presentation of the sponsorship agreement between UD Almería and the German car manufacturer BMW. Hence, BMW becomes the official transportation provider of the Rojiblancos football club. The event was attended by the Operations director and member of the UD Almería board of directors, Mostafa Yilmaz; the BMW Automotor Costa manager, Álex Batista, as well as several first-team players such as Fernando, Aketxe and Corpas.
As a result, there is a programme in place to deal with marketing and provide UD Almeria with a series of vehicles for the use of the Andalusian club, in whose main promotional media the BMW logo will appear from now on, both in the pitch-side LED advertising and others, including 'hospitality' events. Thus, it is intended that not only the club and its fans but also the inhabitants of Almeria will benefit from this solid and quality ‘partnership’, which will be reflected in actions characterised by sportsmanship and the search for excellence.
Mostafa Yilmaz stated at the event that ‘we’re delighted to present our new official transportation sponsor, BMW. It’s an honour for us that a brand of such prestige joins its image to that of our club. We hope that this is the beginning of a long-lasting union in which we can also share sporting and social successes.’
Álex Batista took it in turn to stress that ‘Today is a very important day for BMW and Mini Automotor Costa because we set a goal such as bringing together the best. There’s no doubt that the reference club in sports in Almeria is Unión Deportiva Almería; as for the automotive sector, Automotor Costa is also a leader in many ways, but above all, in premium transportation solutions, and that’s why we’re here.’
Moreover, the BMW Automotor Costa manager was full of praise for the club and highlighted the good run of results of UD Almeria within LaLiga SmartBank: ‘Almería have learned how to emphasize a not so common virtue in professional sports, such as boosting their confidence about a well-planned project that ended up giving positive results, and that trust is our drive to succeed at BMW and Automotor Costa.’